Marketing
ABI/INFORM (ProQuest)
Large collection of periodicals. Many business publications.
Alexander Street Press Video Online (AVON)
Access to 68,000 streaming media titles covering anthropology, business, counseling, film, health, history, music, and more.
Business Source Premier (EBSCO)
Searches nearly 8,350 scholarly business journals and other sources.
Cabell's Journalytics
Directories of publishing opportunities in accounting, economics, finance, management, and marketing.
Films on Demand
Provides online, streaming access to thousands of documentaries and educational films. The menu allows you to browse by producer or subject area. Large collection of video content covering numerous academic fields.
Digital archives of core titles in finance, accounting, risk assessment, marketing. SRDS' Claritas Segmentation & Market Solutions (formerly SRDS Nielsen Market Segmentation & Market Solutions)
**Please note that you need to click on "Claritas Segmentation and Market Solutions" from within the left-side navigation menu; then, at the following screen, click on the green button "Login to Claritas" and wait 10-15 seconds for that program to load
SRDS Claritas Segmentation & Market Solutions (formerly Nielsen Segmentation and Market Solutions) is brought to you by the publishers of the print reference resource, Lifestyle Market Analyst, this resource from SRDS and Nielsen Claritas provides demographic segmentation information for consumer marketing and media planning.
Marketline Global Data
Company, industry, and county profiles.
Pittsburgh Business Times
Pittsburgh Business Times requires you to create an individual account using your RMU email address.
- Create Your Account for Pittsburgh Business Times
- Use your @rmu.edu or @mail.rmu.edu email address
- Create a password
- Once registered, you can access Pittsburgh Business Times content.
Statista
Online database that pulls together statistics from a variety of industry sectors, consumer markets, and includes statistics relating to public opinion, media, as well as macroeconomic trends.